Wu Concept is a modern Children's homeware brand inspired by a love of European design and a desire to create beautiful spaces for your little one.

Wu is not interiors, clothes or accessories; it is not just a brand, it's a location and venue for Mothers, Fathers, Grandparents and Friends who are looking for an extraordinary gift for their extraordinary little person.

People expect more, they want something different, something worldwide but with a local service aspect. Wu is a place which people will identify luxury brands at affordable prices but, most of all, quality design. A place to find unique items, perfect for any occasion.

Wu Concept Store is the first in Northern Ireland to stock some of the most leading European brands such as Sticky Lemon, Candylab & Briki Vroom Vroom...to name but a few! Wu is well known for its' extensive range of Maileg!!

Interior Styling/Design, will provide each client with a bespoke service to create your dream Nursery or Room into a reality; from consultancy and mood boards to fully delivered design concepts. 

Wu is made up of Karen, an Interior Designer & Rachel, an Abstract Artist...two Mummas with a passion for good design! After initially meeting to design Rachel's Nursery for her daughter Harper; they had a crazy idea to bring about the first Children's Interior Store to Northern Ireland! Wu Concept is a Store like no other, a place to find an extraordinary gift for your extraordinary little person. The name derived from a pet name, for Karen's son Christian. Wu opened its doors in September 2017, as Mums themselves, they realise the time pressures of modern life, and therefore launched the online store in March 2018...giving even more time to shop!